Six one-minute lyric music videos were created to highlight the singers at Universal Music Group for the Grammy Award 2017. The videos were used to introduce each artist before their performance at the showcase.

Featured signers included:
JESSIE REYEZ
LOGIC
MIGOS
JULIA MICHAELS
6LACK
LUIS FONSI

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Graphic Designer: Shreya Chopra
Lead Animator: Kim Ho
Animator: Klara Kovac

Jessie Reyez Music Video

Logic Music Video